Ways to Share Your Board Game Passion Online
An article by Jackie Edwards
Board games are back with a bang with sales increasing every year for the past decade. According to Nick Meenachan, founder of Board Game Brawl, a Youtube channel focussing on, you guessed it, board games, we are amidst a golden age of board games. During 2016 the board game market accumulated $9.45bn in global sales last year and enjoyed a 24% growth in the UK market. Despite huge advances in terms of electronic gaming, an increasingly large group of people prefer to play with cards and pieces of plastic instead of hi-tech screens and consoles.
If there is one thing gamers enjoy more than playing games it is talking about games, whether they are avid Monopoly players or prefer wargames such as Star Wars Armada. Judging by the number of gaming sites, blogs and social-media related accounts in existence with mammoth amounts of followers, there is a definite desire amongst gaming enthusiasts to lap up any and all information they can find on their favorite topic. So just how does one go about taking your board game experiences online? Let us have a look at some of the best practices to employ.
Blog about it
Don’t be discouraged about the large number of board gaming blogs already on the net. As long as you can deliver good content on a regular basis and perhaps employ a slightly different angle, and tone, to everyone else, you are bound to garner a substantial following of your own. Don’t expect to garner a million hits on your blogs overnight. Blogging is a process and, by taking note of the following guidelines, you will be a seasoned blogger before long.
Tips for a good board game blog
Before starting a blog it is imperative that you conduct some research with regards to both blogging and hosting platforms. While WordPress, Blogger, Wix, and Medium are some of the most popular blogging platforms available, there are countless more that you can consider – it all boils down to personal preference at the end of the day. It is important to find a reliable web-hosting service provider as load time and consistency become increasingly important the more followers you gain. No one will return to a site that takes hours to load and that is down more than it is up and running.
Name your blog. Find something unique and catchy that will draw your readers in. Vague names that are difficult to spell and pronounce may not produce the results you are looking for. If you are blogging about a specific game or campaign, consider adding that to your blog title so that readers know straight away what to expect from your blog.
Produce good content. Nothing is quite as off-putting as a stagnant blog. Aim to post content on a regular basis, avoiding any duplication. Photos and images are great eye-catchers and should be included in all your posts. Take your own high-quality photos or download them from a reliable (and permittable) internet source. Gaming is considered to be a fun pastime so keep your tone light and even include some humor from time to time.
There are currently more than 2.2 billion users on Facebook with Instagram sporting in excess of 800 million active monthly users. While there is no way to predict how many of these users will take interest in your gaming-related content, it does provide you with a gigantic world of opportunity right at your fingertips. If you are not very social-media savvy you may need help creating a hard-hitting Facebook page or group. There are numerous tutorials available online in this regard although it sometimes helps to ask a friend or family member for some assistance. Facebook posts containing high-quality photos and videos of your game will attract a lot more attention than posts that are solely text-based.
How you choose to share your games with the world is entirely up to you. The above suggestions are merely guidelines that may inspire you to greatness and see you become the next great board game blogger or social-media expert.
Hope to read some of your future blog’s, please feedback any success you have and copy us in on any articles you write.